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summary
Interactive design director with powerhouse abilities to effectively communicate,
brainstorm, create and produce engaging brand experiences
skills
Ability to engage the right medium, process or manner in order to facilitate communication, design presentation and execution
Strong hand-skills to sketch ideas, create mechanical comps and build presentations
Master-level abilities to design and produce content using
Photoshop, Illustrator, Dreamweaver, InDesign and Bridge
Full comprehension of CSS3, HTML5, jQuery and PHP
Deep understanding and proven abilities to engage consumers with social media
awards
Holiday Inn Express, StaySmartAmerica.com
2008 Festival of Media Creativity Award Winner
2008 Adrian Best in Show Winner for Web Marketing
2008 Adrian Best in Show Winner for Public Relations
2008 MITX Finalist Travel category
Tide, DressToTheSevens.com
2008 MITX Finalist Consumer category
Orange Communications, Wildfire.com
2002 Horizon Interactive Gold Medal Winner, B2B category
2001 MITX Finalist High-Tech category
ThuleRacks.com
2001 MITX Winner Commerce category
Student Portfolio Competition
1995 Winner June White International Award and Scholarship for Student Artists
urls
MyHealthConnect.com
Tinyurl.com/HarvardPrintKioskCasaligroup.com
Studio-Cdesign.com
Made-for-each-other.com
Youtube.com/user/TideTotalCare
experience
Joem Design
Boston, MA // July 2010–Present // Interactive Design Director
Created intelligent interface designs for Harvard Art Museum’s Print and the Pursuit of Knowledge in Early Modern Europe—an online kiosk showcasing five important 17th century print pieces
Created user-flows and interface design for Harvard University’s Health Services reading, comprehension and authoring tool
Provided design support for eVariant, a digital marketing firm, by building out a series of white papers and executing enterprise-level web site comps
Designed, executed and deployed WordPress sites for Casali Group, an architectural project management firm, and Studio C, Casali’s architectural design enterprise
Actively consult as a digital strategist and board member for the American Institute of Graphic Design’s Boston chapter
Digitas
Boston, MA // February 2004–Present // Senior Art Director
Designed, managed and delivered award-winning online campaigns for the world’s largest global brands including General Motors, Virgin, AT&T and Proctor & Gamble
Modeled and executed Downy’s 7 Days of Freshness interactive campaign— an idea initiated by tapping into Twitter and discovering just how much people loved clean bed sheets
Successfully collaborated with Marketing and Planning to win new business with game-changing ideas and presentations
Won regional and national recognition with Tide’s Total Care launch and Holiday Inn’s, Stay Smart America campaigns
Art-directed video shoot, designed user-interface and managed production of digital assets for P&G’s Tide Total Care campaign starring Tim Gunn
Art-directed photo shoots and designed experience for online launch of the 2007 GMC Sierra
Co-founded and lead the Design Directors Club, an organization of Digitas designers who collectively learned new techniques and
mind-shared cultural curiosities
J. Jill Group, Inc.
Quincy, MA // February 2003–February 2004 // Art Director
Design-directed and managed a department of three designers in building the J. Jill online experience
Built online template systems to drive purchase intent and awareness of new merchandise and sales promotions for popular woman’s apparel retailer
Joem Design
Boston, MA // August 2001–February 2003 // Freelance Art Director
Contracted graphic and interactive design for various small to medium-sized companies
Designed and programmed a number of service-oriented web sites for companies like Dickinson Associates, Libretto and Small Business Aide
Designed an interactive demo and print collateral for Wildfire Communications’ traveling 2001 trade show exhibit
Designed, developed, and maintained a quarterly e-news letters for Davox, a computer software company
BigBad, Inc.
Boston, MA // June 2000–August 2001 // Lead Designer
Lead designer for a mid-sized studio providing interactive solutions to B2B and educational institutions including Harvard University, and MIT
For Harvard University, effectively lead brainstorm with client to analyze, document, and conceptualize a usability model right for their needs
Collaborated in a strong team dynamic to build HarvardBusinessSchool.com and ThuleCarRacks.com
Was consider the go-to guy for all things print-related
education
Savannah College of Art and Design
Savannah, GA // June 1995–May 1998
Bachelor of Fine Arts in Graphic Design // Magna Cum Laude
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